Digital Press, Inc
Driving record purchase orders with strategic sales negotiations.
The Challenge
Modernizing sales to gain a competitive revenue advantage
Digital Press USA came to demandDrive looking to increase sales in order to continue growing their manufacturing business. We employed a sales execution process developed for their target market and ideal customer profile (ICP).
$3 Million
Total Purchase Order Amount – First 6 Months
$1.52 Million
Largest Individual Purchase Order
The Solution
Developing a sales process for a targeted ICP
One of the reasons Digital Press, Inc decided to work with demandDrive was to develop more strategic sales skills and upgrade their overall sales processes.
In addition to providing highly trained manufacturing sales professionals, we provided their internal sales team with new skills and capabilities as they continue to build their sales pipeline and win deals.
Services
Services we provided
Digital Press partnered with demandDrive to upgrade their sales engine and support a set of high-stakes negotiations that drove rapid revenue growth.
- Development of a targeted sales execution process based on their ICP
- Strategic negotiation coaching for high-value deals
- Direct support from trained manufacturing sales professionals
- Lead generation, outreach, and opportunity qualification
- Weekly structured sales meetings to maintain accountability and pipeline momentum
- Creation of supporting marketing assets including website updates, sales literature, and a selling video
- Long-term sales strategy planning to sustain growth and prevent pipeline gaps
